|E-Newsletter - February 2011|
|For the cost of one yoga class, you can change a life.|
Direct funding project "Sister Aid" kicks off, providing opportunities for education and economic independence.
Last October, the YGB team visited NISHTHA, a non-governmental organization that has served over 250 villages south of Kolkata, for over 35 years. NISHTHA supports women and girls who live in poor, rural areas and have particularly difficult lives with limited choices. Due to a lack of education and opportunity, many find themselves married in their teenage years, often leading to a downward spiral of dropping out of school, teenage pregnancy, dependency, abuse, and malnutrition.
Saraswati, a 35-year-old mother with three children and one granddaughter, received a small loan of Rs. 2000 from NISHTHA in 2006. She started making profits with rice paddy sales and was an inspiration to other village women. Today, 20 women run rice paddy businesses. They follow NISHTHA's micro-saving and credit model, where it is mandatory for each and every member to save money. For the first time, they are better equipped for life's challenges and able to plan for their children's education.
London-based yoga teacher Emily Gopaul joined YGB to entice the UK yoga community into supporting this campaign.
Emily—"Living in London, one has access to all manner of beautiful studios and centres. Often our yoga practice slots into a busy programme of other activities; it is easy to forget that yoga was not invented merely to feed our individual sense of well-being! Yoga Gives Back provide a positive way to revere traditional yoga. In this way, we can 'use' our yoga as a way to begin building bridges, mutual respect, and a sense of responsibility between international communities. I think this is a swell idea and look forward to working with the team at YGB this year!"
We are so thrilled to have our first overseas branch and look forward to developing more this year. If you are interested in representing YGB in your city, please email us at firstname.lastname@example.org.
Sarah-Jane Johnson also joined the YGB Team as our Media Relations and Publicity expert. Born in the UK, Sarah-Jane is currently based in Aspen, Colorado.
Peter Alejandro joined the Los Angeles team as a Strategist, and Lisa Goldenberg is now a New York team member.
The YGB virtual torches are passing through Long Beach and Santa Barbara, connecting the global yoga community. Want to start a relay from your city? Check out the YGB Donation Class Relay page for more details.
"Leading the Heart Toward the Seat of the Soul..."
Donation Class at Source Yoga Studio
Thank you for these very successful events!!
DECEMBER 31st @ YOGA UNION, PORTLAND, OR
Our sincere thanks to Amy, Annie, Todd and the Portland community for expressing such strong support at this New Year's Eve special class. More than 45 people attended this special event, raising over $600!!
JANUARY 15th @ HOLLYWOOD DANCE CENTER
Many thanks to Scott and 30 passionate attendants who also raised over $600! We also made our first sales of NISHTHA artisan crafts at this event! We are grateful for the soulful live music provided by the Temple Bhajan Band to "Give Back". Delicious vegetarian dinner was generously donated by Govinda's.
View more event photos on our Facebook page!
February 4, 2011 - Elephant Journal
January 2011 - LALA Newspaper (Japanese newspaper in Southern US)